AncestryDNA's Wide Release
AncestryDNA is now available to all without an invitation. The new price is $129 for subscribers.
For non-subscribers the price is $199, however if you order a package
deal with the 6 month Ancestry.com US Discovery membership, the price
drops to $189. The package deal with 6 months of the Ancestry.com World
Explorer membership is $249. Obviously, this is a loss leader with the intent of acquiring and retaining subscribers. (You can order
here.)
There is a
chart provided to compare the options. I have reproduced the relevant portion below:
Based on the information provided in the chart, it appears that even non-subscribers will receive new matches and be able to contact them, however it is unclear if they will be able to access their matches' trees (see line 4 in the graphic). I called the AncestryDNA customer service, but the rep wasn't sure of the answer, although he said that he thought they would be accessible since "that is an important part of the service". [*10/26/12 Update - I spoke with another customer service rep today named Jeremy. He told me that "Connect with your DNA matches" from the chart above does NOT mean that you will be able to contact them unless they contact you first. It only means that you will be able to see the match and review their family tree. So, non-subscribers WILL be able to see their matches' family trees, but they will NOT be able to initiate contact with them. 10/31/12 Update - The information contained in the last update was inaccurate. Please see the official clarification
here.]
In other AncestryDNA News...
Earlier this month, Dr. Ken Chahine announced a significant addition to the
AncestryDNA service in his keynote presentation at the Consumer Genetics Conference in Boston. Crista Cowan reported the news from the conference on the Ancestry.com
blog:
AncestryDNA believes that our customers have the right to their own
genetic data. It is your DNA, after all. So we’re working to provide
access to your raw DNA data in early 2013, which includes related
security enhancements to ensure its safety during every step of the
process. Moving forward, we plan to add even more tools and improvements
for our customers, and any new features will be available to all
AncestryDNA members.
I'm very glad to hear that AncestryDNA is listening to its customers (well, the really vocal ones at least). Back in
March when I was first introduced to the product, I
cited the lack of raw data as one of the major drawbacks to their offering and have continued to
beat (and
beat) on that
drum since then. So, in addition, to
the other bloggers and customers who have repeatedly asked for this feature, I feel like this is a victory for genetic genealogy. (Now, we just need to keep pushing for the matching segment data!) I was concerned that the raw data would not be released in a downloadable format due to the wording in the announcement "access to your raw DNA data...which includes security related enhancements", especially after reading Dr. Chahine's
comments to the Presidential Commission for the Study of Bioethical Issues in Washington D.C in August. So, I was happy to be informed by Stephen Baloglu, Ancestry.com Director of Product Marketing, during a recent AncestryDNA
webinar in which I participated, that the raw data would be in a "downloadable format". Hopefully, that format will also be
uploadable to third party sites like
Gedmatch.com so, in the absence of AncestryDNA providing it, we can access the matching segment data that genetic genealogists require for their research.
Stephen Baloglu also provided some insight into AncestryDNA's matching system when he responded to a inquiry from Shannon Christmas, "We use total amount of DNA shared and contiguous shared length of segments to calculate how closely you match someone else." I know this doesn't seem like earth-shattering news since it sounds pretty much like what their competitors are doing, but with so little of the scientific method behind AncestryDNA's algorithms public knowledge, every little bit is noteworthy to some of us.
Crista also reports:
We plan to continue to be a part of the genetics landscape moving forward and will be at more events, including the American Society of Human Genetics in San Francisco, where we will present some amazing new discoveries that our scientists have been working on.
I will be keeping my eyes and ears open to hear what that might be!
And, last but not least, I'm sure everyone has already heard about Ancestry.com's impending sale to
Permira and might be wondering what this will mean for the DNA portion of the business. I am told that there should not be any major changes and we can see from the
press release that DNA appears to be an area they expect to expand in the future, "
Ancestry.com's focus will continue
to be on investing in content, technology and its user experience,
expanding its product offerings in areas like DNA, and building the Ancestry.com brand and the family history category, all on a global basis." Although according to the website, the "AncestryDNA test is not yet available for purchase outside of the United States", this sounds like they intend to promote the DNA tests beyond the United States in the future which would be a positive development for those seeking their genetic connections overseas.
As always, I will continue to follow the developments of all genetic genealogy related news and make sure my readers are updated.
[While I
was writing this post, I glanced at my new AncestryDNA matches and
found a confirmed 5th cousin on my Roderick/Long line with a predicted
range of 4th -6th cousins and a 96% confidence level. Yay! I sure do wish I could see our matching segments though! In that vein, Tim Janzen reports that he called today and asked if Ancestry.com would be releasing the matching segment data as well, "The representative said that Ancestry.com might not do that, but that they might create an 'opt in' option that would allow people to share the matching segment data if they are interested in doing so."]